The Guardian's music blog is informative, easy to use and uses a combination of written articles, music videos, playlists and audio clips. The design is very minimalistic, with a limited colour scheme of grey white and varying shades of pink suggesting it is aimed at adults, particularly those who already read the newspaper's film and music supplement.
The graphic above demonstrates the variety of genres (hip-hop, jazz, rock, classical) that the blog covers. The Guardian also uses similarly styled illustrations for its other culture blogs. This continuity is a feature that gives the blog its identity and status as the paper is well known for its journalistic merit.
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